Client Profile

BBOXX is a for-profit spin-off from a student-led charity at Imperial College London called e.quinox. The focus of e.quinox is to design and construct solar kiosks in rural communities throughout Africa. BBOXX aims to expand on this mission by developing innovative methods of distributing renewable energy (i.e. portable solar products) to the bottom of the pyramid in developing countries. BBOXX is based in London and is a truly international business. The consumer-base is predominantly in Africa and manufacturing is based in China. With a franchise network covering 14 countries (increasing to 20 countries by 2014), BBOXX have sold over 15,000 solar systems since September 2011. BBOXX is aiming to deliver electricity to 20 million people by 2020.

ICG Proposition

A team of 6 ICG consultants worked for 6 weeks and delivered a slide deck and written report to the client.

  • Issues Identified:
    • Developing alternative proposals for manufacturing
    • Identifying new value streams and comparison of value chains
    • Identifying a strategic location for sales and operation office
  • ICG Recommendations: Cannot be disclosed